Databeers Malaga will show citizens how to live more and better thanks to the power of data

"Data to humanize and humanize with data". This is the slogan of the XIX edition of Databeers Malaga, which returns to its original face-to-face format after being virtualized as a result of the pandemic. The event, which is part of the activities of Mobile Week Malaga, will be held next Thursday, December 9, 2021, starting at 7 p.m., at La Caja Blanca, located in the university area of Teatinos in Malaga.
The event will seek to demonstrate how big data, data analytics and visualization, and open data can improve people's daily lives. It will address the usefulness of data to improve the physical and emotional well-being of people and even save lives by anticipating emergencies or risk situations. It will also discuss how to make organizations and entities more open, transparent and social.
Top-level presentations
As on other occasions, the event will be structured around short, informative talks by academics, professionals and entrepreneurs. All talks will be short, about 7-8 minutes, informative and non-technical, in line with the classic Databeers format. Animated gifs and other resources will be used to help understand how the initiatives presented were developed and the essential role of data in them.
- The event will be opened by Manuel Gertrudrix, professor and researcher in Digital Communication at the Rey Juan Carlos University, presenting UniversiData, a collaborative open data portal specialized in the Higher Education sector. As a result of this portal was born the UniversiData-Lab project, winner of our III Aporta Challenge, focused on the advanced and automatic analysis of the datasets published in UniversiData. Both projects demonstrate the potential of open data to make decisions, anticipate and innovate in the university, as well as in any other organization.
- Next, José Ruiz and María José Lucío, CEO and director of DataScience and DataTech development, respectively, at the Malaga-based company GOLI neuromarketing, will share a catalog of experiences that show how measuring the emotions or behavior of users makes it possible to improve our experiences as consumers, travelers, etc.
- He will be followed by Christoph Schröder, researcher in Geographic Information Systems and Environment at the European Topic Centre of the University of Malaga. Under the slogan "Copernicus and the Horsemen of the Apocalypse" he will present the power of land monitoring systems and spatial data to combat natural disasters (volcanic eruptions, earthquakes ...) such as those we are experiencing in the last year.
- After him, Rafael Serrano, CEO of the Cordoba startup BePrevent, will show us sensors and other solutions based on the Internet of 'everyday' things to monitor the health and care of our elders and other loved ones.
- Finally, Ana Freire, professor and researcher at Pompeu Fabra University, will present the project she is responsible for: STOP. This project shows how social network analytics can be used to search for patterns of suicidal behaviour, demonstrating how artificial intelligence can contribute to our mental health in these uncertain times.
There will also be, as in other events, time for networking, accompanied by beers from San Miguel, sponsors of the event, which will add different special varieties of beer to the event. The beer brand, as part of its commitment to the economic and social development of the province of Malaga, has been supporting Databeers Málaga since the beginning of 2018.
Free registration
The event is open to anyone interested and free of charge, although pre-registration is required due to capacity limitations in accordance with pandemic health and safety regulations. Registration is available on the event's Meetup space, where the full program can also be viewed.
As usual, the videos will be offered openly, along with the presentations used, at the Databeers Malaga website, where there is already a large amount of licensed material that allows its use and reuse.
About Databeers Málaga and collaborators
Databeers Málaga is a community dedicated to organizing informative talks and networking events around big data, data analysis and visualization applied to different disciplines. Since it started at the end of 2015 they have gathered around 2,700 participants in its 18 editions (the last two, virtual due to the pandemic). It is currently organized by María Sánchez (@cibermarikiya), professor and researcher in Journalism at the University of Malaga and Innovation technician at the International University of Andalusia and Antonio Viciana (@soyviciana), business creation technician at Promálaga, and has the usual collaboration of photographer Koke Pérez, Diario Sur and Cervezas San Miguel.
This edition will be "special", not only because it will mean meeting face to face with the public of their community and adding new people, but because it has been orchestrated, according to its coordinator, in line with the M-Week itself and the times we live in. It will be one of the most "civic", "emotional" and "impactful" editions, as the talks will deal with topics that "affect us all directly or indirectly" and address very tangible and high-impact issues.
From the organization of Databeers Malaga also invite you to join the other activities that will take place between 9 and 12 December, as part of Mobile Week 2021 (M-Week). This is a macro event that seeks to bring technology closer to citizens with activities that will revolve around four major themes: digital transformation, training, communication and social sustainability.