Go to website
General information
Description
Betterplace is a technology company specializing in Location Intelligence, whose technology extracts and analyzes business information that, combined with public and private data, helps users to optimize time and resources in their day-to-day business. In his own words: "we turn tables into maps to guide decision-making".
Foundation year
Year of company creation
2015
Offices
Offices in
Oviedo, Asturias
Employees
1-10 employees
Level of internalization
Level of internalization
Spain
Main products and services
Main products and services
Betterplace have developed their own technology: a modular, strategic and adaptive geolocation application aimed at predicting the relationships between data sets. Those relationships generate high value information for companies. This information is not easy to identify without their algorithm.
Key to success
Key to success
Simplicity in the handling of the application and agility: the app process large amounts of data in seconds. In this way they become a strategic partner for their clients.
Growth
Growth
In two years they have multiplied by three the number of employees, having a minimum client loss rate (less than 2%) while the loyalty percentage is around 20%.
Future plans
Future plans
Continue to grow at national level. In the medium-long term they anticipate the internationalization of the service, given that it is fully scalable.
Data used
Open data used
Private + Public (INE, Cadastre, Ministry of Infrastructure…)
Links to data sources
Clients
Customers
Their main clients are real estate agencies, although they are also in other sectors such as the construction sector, retail (franchises), banking and public administrations.
Marketing model
Marketing model
hey provide services through subscription, directly.
Content provided by the reuse company.
The content and opinions shown in this publication are the exclusive responsibility of the author.