General information
Impermeabilizadores is a marketplace dedicated to connecting companies and professionals in the waterproofing industry in Spain with customers. It currently has more than 200 companies in its database.
Main products and services
They provide databases that are updated daily, perfectly organised and easy to filter, divided into four main categories:
1. Waterproofing companies in Spain: a comprehensive directory containing contact details, location, areas of expertise, certifications, years of experience and services offered.
2. Specialised professionals: certified applicators, technicians and specialists in systems such as bituminous membranes, EPDM, polyurea, insulation and damp-proofing treatments.
3. Suppliers and manufacturers: materials distributors, manufacturers of waterproofing systems and brands in the sector.
4. Tenders and business opportunities: information on projects, public tenders and active requests for quotes relating to waterproofing and renovation.
The platform allows users to filter by region, type of service, waterproofing system, experience, reviews and other key criteria, facilitating a direct connection between clients and specialist companies.
Key to success
Trust in our marketplace is based on:
- A verified and constantly updated database
- Precise segmentation by region, services and specialisms
- Direct connection with no middlemen
- Time saved when searching for qualified suppliers
- Real visibility for companies in the sector Intuitive and user-friendly platform
- We focus on a very specific niche, which allows us to deliver higher quality, better results and a positive experience for both clients and companies.
Future plans
Its aim is to establish itself as the leading marketplace in the waterproofing sector in Spain and to continue its international expansion. Its upcoming strategic steps include:
- Expansion into Portugal and France, expanding its database and network of specialist companies.
- Development of new digital tools to improve the connection between clients and professionals.
- Implementation of rating systems and verified reputation schemes.
- Integration of tender opportunities and projects at a European level.
- Creation of technical and training content to position itself as the sector’s leading portal.
Data used
To build their database, they use both public databases (the Official State Gazette, the Commercial Register, Chambers of Commerce) and private ones.
Clients
They work primarily with:
- Small, medium and large-scale construction companies and property developers.
- Homeowners’ associations and property managers requiring building maintenance and refurbishment.
- Renovation and comprehensive maintenance companies that subcontract waterproofing services.
- Architects, engineering firms and technical consultancies seeking specialist contractors for their projects.
- Public bodies and local authorities putting out tenders for works relating to roofs, façades and refurbishment.
- Private individuals needing to waterproof homes, terraces or roofs, or resolve damp problems.
Marketing model
They operate on a freemium model, combining free services with advanced paid features. They offer free basic access that allows users to search for companies and professionals in the sector. For companies seeking greater visibility and lead generation, they offer premium subscription plans, which include prominent positioning, increased exposure and advanced customer acquisition tools.
Their revenue model is based on:
- Monthly or annual subscriptions for businesses
- Prominent positioning services
- Targeted sector-specific advertising
- Promotional options and priority visibility
Marketing is primarily carried out directly, via their digital platform and in-house sales team, although we are considering strategic agreements with partners in the construction and industrial sectors to expand our reach and market penetration.
Content provided by the reuse company.
The content and opinions shown in this publication are the exclusive responsibility of the author.