Data job offers: The most valued skills on the market

Almost half of European adults lack basic digital skills. According to the latest State of the Digital Decade report, in 2023, only 55.6% of citizens reported having such skills. This percentage rises to 66.2% in the case of Spain, ahead of the European average.

Having basic digital skills is essential in today's society because it enables access to a wider range of information and services, as well as effective communication in onlineenvironments, facilitating greater participation in civic and social activities. It is also a great competitive advantage in the world of work.

In Europe, more than 90% of professional roles require a basic level of digital skills. Technological knowledge has long since ceased to be required only for technical professions, but is spreading to all sectors, from business to transport and even agriculture. In this respect, more than 70% of companies said that the lack of staff with the right digital skills is a barrier to investment.

A key objective of the Digital Decade is therefore to ensure that at least 80% of people aged 16-74 have at least basic digital skills by 2030.

Basic technology skills that everyone should have

When we talk about basic technological capabilities, we refer, according to the DigComp framework , to a number of areas, including:

• Information and data literacy: includes locating, retrieving, managing and organising data, judging the relevance of the source and its content.
• Communication and collaboration: involves interacting, communicating and collaborating through digital technologies taking into account cultural and generational diversity. It also includes managing one's own digital presence, identity and reputation.
• Digital content creation: this would be defined as the enhancement and integration of information and content to generate new messages, respecting copyrights and licences. It also involves knowing how to give understandable instructions to a computer system.
• Security: this is limited to the protection of devices, content, personal data and privacy in digital environments, to protect physical and mental health.
• Problem solving: it allows to identify and solve needs and problems in digital environments. It also focuses on the use of digital tools to innovate processes and products, keeping up with digital evolution.

Which data-related jobs are most in demand?

Now that the core competences are clear, it is worth noting that in a world where digitalisation is becoming increasingly important , it is not surprising that the demand for advanced technological and data-related skills is also growing.

According to data from the LinkedIn employment platform, among the 25 fastest growing professions in Spain in 2024 are security analysts (position 1), software development analysts (2), data engineers (11) and artificial intelligence engineers (25). Similar data is offered by Fundación Telefónica's Employment Map, which also highlights four of the most in-demand profiles related to data:

• Data analyst: responsible for the management and exploitation of information, they are dedicated to the collection, analysis and exploitation of data, often through the creation of dashboards and reports.
• Database designer or database administrator: focused on designing, implementing and managing databases. As well as maintaining its security by implementing backup and recovery procedures in case of failures.
• Data engineer: responsible for the design and implementation of data architectures and infrastructures to capture, store, process and access data, optimising its performance and guaranteeing its security.
• Data scientist: focused on data analysis and predictive modelling, optimisation of algorithms and communication of results.

These are all jobs with good salaries and future prospects, but where there is still a large gap between men and women. According to European data, only 1 in 6 ICT specialists and 1 in 3 science, technology, engineering and mathematics (STEM) graduates are women.

To develop data-related professions, you need, among others, knowledge of popular programming languages such as Python, R or SQL, and multiple data processing and visualisation tools, such as those detailed in these articles:

• Debugging and data conversion tools
• Data analysis tools
• Data visualisation tools
• Data visualisation libraries and APIs
• Geospatial visualisation tools
• Network analysis tools

The range of training courses on all these skills is growing all the time.

Future prospects

Nearly a quarter of all jobs (23%) will change in the next five years, according to the World Economic Forum's Future of Jobs 2023 Report.  Technological advances will create new jobs, transform existing jobs and destroy those that become obsolete. Technical knowledge, related to areas such as artificial intelligence or Big Data, and the development of cognitive skills, such as analytical thinking, will provide great competitive advantages in the labour market of the future. In this context, policy initiatives to boost society's re-skilling , such as the European Digital Education Action Plan (2021-2027), will help to generate common frameworks and certificates in a constantly evolving world.

The technological revolution is here to stay and will continue to change our world. Therefore, those who start acquiring new skills earlier will be better positioned in the future employment landscape.